How to Change the Displayed Photo on Your Google Business Listing

Whether you’re a local business owner or a small entrepreneur, maintaining a well-optimized Google Business listing is essential for attracting potential customers. One crucial aspect of this optimization is ensuring that the photo displayed on your listing accurately represents your business. In this guide, we will walk through the steps to change the displayed photo on your Google Business listing. If you have any specific questions or need further clarification, don’t hesitate to reach out!

Understanding Google Business Listings

A Google Business listing is a free profile for your business that appears in Google search results, Google Maps, and other Google properties. It includes information about your business such as your address, phone number, website, and, importantly, a photo that reflects your business's identity. Updating this photo can significantly impact your online visibility and customer trust.

Why Update Your Photo on Google Business Listing?

Updating your photo can have several benefits:

Increased Credibility: A clear and professional photo helps to establish trust with potential customers. Enhanced Visibility: High-quality photos can make your listing stand out in search results. SEO Benefits: Relevant photos can improve your search rankings and attract more clicks.

Step-by-Step Guide to Update Your Photo

Follow these steps to update the displayed photo on your Google Business listing:

Step 1: Verify Your Account

Ensure that your Google My Business account is verified for your business listing. If it is not, you will need to verify it before making any changes. Verification involves linking your Google account to your business. You can do this through the Google My Business website or by using the mobile app.

Step 2: Access Your Business Photo Settings

1. Log in to Google My Business: Go to the Google My Business website and log in with your Google account. 2. Navigate to Your Business Listing: Locate and click on the listing for your business. 3. Go to the 'Photos Videos' Section: Once you are on your business page, find the 'Photos Videos' section and click on it.

Step 3: Upload a New Photo

1. Click on 'Add Photos Videos': In the 'Photos Videos' section, click on the 'Add Photos Videos' button. 2. Select Your Photo: Choose a high-resolution photo that represents your business. This could be a photo of your business interior, exterior, or a team member in action. 3. Upload Image: Once you’ve selected the photo, click on 'Upload' to add it to your Google Business listing.

Step 4: Set It as Your Featured Image

Once your photo is uploaded, you will see it in the list of images. Click on the thumbnail of the photo you want to set as the featured image. This will make it the main image displayed on your Google Business listing.

Step 5: Publish the Changes

After setting your new photo as the featured image, click on the 'Save' or 'Publish' button to make your changes live. It may take a few minutes for the changes to appear in search results and on Google My Business pages.

Tips for Choosing the Best Photo

To ensure your photo is effective, consider these tips:

Professional and Clear: Use clear, high-quality images that showcase your business in the best light possible. Reflective of Your Identity: Choose an image that accurately represents your business and its services or offerings. Updated Regularly: Keep your featured image up to date with recent changes or events in your business.

Frequently Asked Questions

Question 1: How long does it take for the new photo to appear on Google?

Changes usually take effect within a few minutes to an hour. However, it might take up to 24 hours in some cases. Ensure that your changes are saved and published.

Question 2: Can I change the featured photo multiple times a day?

Yes, you can update your featured photo as often as needed. However, it is advisable to plan your updates strategically to avoid overwhelming customers with too many changes.

Question 3: Are there any specific guidelines for photos on Google Business listings?

Google has guidelines for photos, which include ensuring the image is clear, up-to-date, and relevant. Avoid using copyrighted images without permission, and ensure the image does not promote parts of your business that might not be visible in real life.

By following these steps and guidelines, you can ensure that your Google Business listing reflects the best image of your business. If you need further assistance or have any other questions, feel free to reach out!

If this guide doesn't answer your question, provide me with more details, and I'll do what I can to help you. Happy optimizing!