Top SMS Customer Feedback Tools and Features for Improved Customer Engagement

Customer feedback is a critical aspect of enhancing customer satisfaction and driving business growth. One of the most effective methods to gather this feedback is through SMS. This article explores some of the prominent SMS customer feedback tools available as of August 2023 and highlights the features that make them stand out.

1. SurveyMonkey

SurveyMonkey is a well-known platform for creating robust surveys. It offers SMS survey options that enable businesses to gather feedback quickly and efficiently. This tool not only simplifies the survey creation process but also ensures that businesses can collect valuable insights directly via text messages.

2. TextMagic

TextMagic is an SMS service that provides comprehensive tools for sending bulk messages and collecting feedback. Businesses can create surveys that customers can respond to via text. This makes it easy to gather customer opinions and opinions on-the-go, providing real-time insights.

3. Twilio

Twilio is a powerful platform for building SMS applications. It allows businesses to create custom feedback systems and automate responses. This flexibility makes it a great choice for companies looking to personalize their feedback collection methods and integrate automation for enhanced efficiency.

4. SimpleTexting

SimpleTexting offers SMS marketing and feedback collection features, enabling businesses to send surveys and receive customer responses via text. This tool is user-friendly and straightforward, making it accessible for both small and large businesses to use.

5. Podium

Podium is a customer interaction platform that allows businesses to send out SMS surveys and gather feedback seamlessly. It integrates well with other customer service channels, providing a unified approach to customer engagement.

6. Qualtrics

Qualtrics is a comprehensive experience management platform that includes SMS survey capabilities. This makes it an excellent choice for detailed feedback collection, ensuring that businesses can gather in-depth insights from their customers.

7. Zingle

Zingle is a customer engagement platform that offers SMS feedback tools. These tools can integrate with other customer service channels, making it easier to manage and unify customer interactions.

8. Yotpo

Yotpo is primarily a review platform but also allows for SMS feedback collection. This makes it easy for businesses to gather customer insights through text messages, providing a convenient and direct way to engage with customers.

Choosing the Right Tool

When selecting an SMS feedback tool, consider several key factors:

Ease of Use: Look for tools that are intuitive and require minimal training to use. Integration Capabilities: Ensure the tool can integrate with other systems your business might use. Specific Features: Choose features that align with your business needs, such as custom feedback systems or automated response features.

Improving Customer Alerts with SMS Integration

While Zendesk itself may not have SMS integration by default, there are extensions available that can enhance this feature. For instance, Enterprise SMS Solution - Transactional SMS is highly recommended. It offers a wide range of integrations and impressive delivery times, making it an excellent choice for businesses.

Other notable extensions include:

Enterprise SMS Solution - Transactional SMS: This solution has extensive compatibility and is regularly updated by its developers, ensuring its reliability and effectiveness. SMS Alert Enterprise SMS Solution: Another option that is highly scalable and provides robust SMS delivery, ideal for businesses with a large customer base.

Both these extensions come with a variety of features, such as sending messages to create deals, working with Webbooks configuration workflows, and more. Moreover, they are absolutely free, with the minimum package starting at just Rupees 1,500. A free demonstration account on their website can also be created to explore their features without any cost.