Opportunities for 12th Pass Candidates in Digital Marketing

Are you a 12th pass candidate looking to enter the dynamic field of digital marketing? Absolutely, there is ample scope for you to explore numerous avenues and build a successful career. This article will guide you through various strategies and opportunities available to you, from personal portfolio building and certification to leveraging sales expertise.

Building a Personal Portfolio in Digital Marketing

One of the most effective ways to gain notice in the digital marketing industry is by building a strong portfolio. If you are skilled in paid ads, web development, or content creation, start your journey by creating a portfolio website that showcases your abilities.

It is crucial to customize your portfolio and avoid using generic website themes. Instead, create sample websites demonstrating your skills in areas like travel agencies, real estate, e-commerce, and more. This can serve as a great representation of your potential as a digital marketer.

Google Ads Certification for Enhanced Opportunities

Another important step is to pursue Google Ads certification. If you have a knack for AdWords and achieve a score of 80 or higher, this certification can significantly enhance your resume and open up more job opportunities. It is free to apply, making it a valuable addition to your credentials.

Getting Started in Sales for Digital Marketers

For those not pursuing a direct path in digital marketing, there are other avenues to explore. With good communication skills and some experience in sales, you can become a B2B Sales Representative targeting new clients through cold calls, emails, and other outreach methods.

While you might start with a lower annual package, there is substantial potential for growth with consistent performance.

Choosing the Right Course After 12th Grade

After completing your 12th grade, there are various digital marketing courses available based on your goals and time availability. With the benefit of being a teen, you have access to abundant information and a wide range of resources. You can either take courses online, which have become the prevalent mode of learning, or opt for classroom-based training as the pandemic situation allows and you have the commuting time and energy.

Getting Started with Practical Experience

There is no strict criteria for learning digital marketing. If you are creative, you can excel in this field. Start by creating a small blog on Facebook, a video on YouTube, or experimenting with new creative ideas. For further guidance, consider watching Neil Patel's sessions on YouTube or joining a training institute for structured learning.

Embrace the opportunities available to you and take the first step towards a fulfilling career in digital marketing.